It’s not too late. We still have power. African-Americans spend 1.4 trillion dollars per year, which equates to approximately $3.8 billion each day. Imagine if we redirect our dollars, practice group economics and divest from businesses that do not support us or our communities. The time is now!

Simple Math

Imagine if we simply made a conscious effort to redirect our money toward Black businesses one day a week. For example, what if we chose to redefine ‘Black Friday’? If we decided to practice group economics and spend 3.8 billion every Friday throughout the year (52 weeks) only with Black owned businesses that would add up to almost 200 billion dollars a year being directly invested into the Black community. Other groups (Jews, Asians, etc.) do it and it’s time for us to do the same!